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1、2025中国住宿业宾客体验洞察报告0010304?x?Contents.?02?01?Experience Quality Benchmark2025中国住宿业宾客体验洞察报告1.1.?2025?CSI 性?CSI?2.06%?2.2.?19.98%?3.3.?98%?4.4.?2025?CSI 性?2024?Benchmark?x?P20?20252024?4.794.760.61%?4.664.650.08%?CSI86.2384.49 2.06%?5.26%4.39%19.98%?98.60%98.46%0.14%4.774.794.784.814.744.774.744.78Q1Q2Q

2、3Q42025?2024?83.8985.0186.1286.2380.93 82.97 83.5684.49 Q1Q2Q3Q42025?2024?x?CSI?x?302?Post-stay Experience Quality Index&Insights2.1?2.2?CSI2.3?&?2.4?&?2.5?2.6?56789122025中国住宿业宾客体验洞察报告1.1.?2025?性?0.74%?性?4.79?2.2.?2025?性?性?4.86?/?创?类?4.65?潜?4.85?4.87?/?4.84?x?4.604.704.804.90豪华型高端型中端型经济型?同比 0.22%同比

3、0.40%同比 0.38%同比 0.74%全国 4.79，同比 0.61%?4.83?0.26%?4.80?0.16%?4.82?0.19%?4.84?0.20%?4.79?0.38%4.844.834.854.864.844.6 04.7 04.8 04.9 04.864.834.844.874.844.6 04.7 04.8 04.9 04.844.794.824.854.814.6 04.7 04.8 04.9 04.764.654.714.764.674.6 04.7 04.8 052025中国住宿业宾客体验洞察报告2025?CSI?1.1.?89.27?2.47%?76.22?2.2

4、.?88.88?87.79?78.10?潜?类?3.3.?性?89.21?88.36?79.14?规?4.4.?89.14?88.16?78.33?5.5.?89.50?2.07%?78.27?CSI x?50.0060.0070.0080.0090.00100.00?89.2788.8889.2189.1489.5088.2587.7988.3688.1688.5485.7685.5286.0385.8386.1276.2278.1079.1478.3378.27?1.63%?1.53%?1.53%?2.33%?86.23?2.06%点评客群全国 82,29同比 2.47%全国 83.13同

5、比 2.29%全国 83.90同比 2.41%全国 83.38同比 2.38%全国 83.52同比 2.07%62025中国住宿业宾客体验洞察报告2025?4.83%?0.59%?10.95%?1.?11.25%?0.56%?2.?7.04%?10.89%?点?3.?0.22%?4.?2.84%?1.16%?12.43%?2025?/?&?&?8468.694755.961882.89583.374.97%6.19%7.23%7.08%94.06%94.12%95.72%93.32%?11.09%0.56%-11.25%?7.04%0.52%-10.89%?-0.81%0.22%-6.65%?

6、2.84%1.16%-12.43%4.83%?0.59%?-10.95%?7?2024?2025?2025中国住宿业宾客体验洞察报告1.1.?0.72%?2.20%?2.2.?性?1%?3.3.?0.13%?点?4.4.?点?创?888.51%93.11%93.18%92.58%82.42%74.54%85.92%83.23%83.76%68.50%?德?0.16%点评回复率全国同比-0.33%差评回复率全国同比?-0.72%-2.20%?-0.46%-1.37%?-0.40%-1.56%?-0.13%-1.13%2025?&?2024?2025?&?2025中国住宿业宾客体验洞察报告1.1.