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1、RWTH,Peter WinandyBreaking the Vicious Cycle:Dry Paper-Web Laying and Biopolymers for a Sustainable FutureAnna Tietjen,Bendix Brggenjrgen Tissue World Dsseldorf 2025 08.04.2025Anna Tietjen|Bendix Brggenjrgen Breaking the Vicious Cycle:Dry Paper-Web Laying and Biopolymers for a Sustainable FutureWhat
2、 is the Vicious Cycle?Companies are hesitant to adopt sustainable alternatives due to competitiveness and economic pressure.Investment in optimising sustainable technologies and new materials remains limited,as demand stays low.Many sustainable solutions stay commercially inviable,as research remain
3、s insufficient.Sustainable solutions remain expensive due to inefficient production and limited supply chains.DemandInnovationCostResearch1Anna Tietjen|Bendix Brggenjrgen Breaking the Vicious Cycle:Dry Paper-Web Laying and Biopolymers for a Sustainable Future The Driving Forces for Breaking the Cycl
4、eDemandInnovationCostResearchRegulatory PressureMarket DifferentiationEnvironmental ConcernConsumer DemandRegulations and demand drive change,but only research breaks the cycle.2Anna Tietjen|Bendix Brggenjrgen Breaking the Vicious Cycle:Dry Paper-Web Laying and Biopolymers for a Sustainable Future B
5、reak the vicious cycle!CostInnovationDemandResearchMore companies adopt sustainable solutions,driving market demand,because prices decrease and performance improves.New technologies emerge that improve the efficiency of sustainable solution,when investments are made in research.As scientific advance
6、ments lead to better solutions,sustainable alternatives become more competitive.Sustainable alternatives become more affordable for companies and consumers as expenses are reduced through improved production.3Example for a Sustainable FutureDry Paper-Web LayingConsolidationFiber DefibrationPaper Usa