2004A-2007A中国旺旺主要渠道占比（%）一览-行业数据

2004A-2007A中国旺旺主要渠道占比（%）一览

从渠道占比来看，公司经销比重在增加，经销占比从 2004 年的 83.3%提升至2007 年的 85%。2017 年以来，公司对渠道进行改革，推动渠道多元化，比如在电商、新零售以及特殊渠道加大投入，其中电商运营已初具规模，母婴、OEM、冷链等渠道的表现都多少有些亮点，但新兴渠道占比仍旧不高。

行业数据

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