通过大使身份构建网络安全智慧文化.pdf

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1、Building a Cybersmart Culture through AmbassadorshipA Grassroots EffortHeather ReedSecurity&Compliance Manager,NPPC North America18 Years with Nestle 5 years IT Security&Compliance Leadership8 years Marketing Technology Compliance Leadership5 years Marketing and Social Media Management5 years Learni

2、ng&Development3 years Customer Service LeadershipFun Fact:Im a competitive cookie and cake artist.(and I love to win!)August 18,2025Please insert your footnote information2Agenda Whydo weneedambassadors?Whatdo ambassadorsdo?How do I getstarted?Unintended(but awesome)consequences!August 18,2025Please

3、 insert your footnote information3$10.5 Trillion USD in 2025Thats how much Cybercrime is expected to cost the world yearly-more profitable than the global illegal drug trade($500MM)!Alarming Statistics98%Cyber attacks rely on some form of social engineering.288Deepfake incidents per day globally!Dee

4、pfakes and GenAI are complicating the threat landscape at a rapid pace.August 18,2025Please insert your footnote information4Schools of ThoughtAwareness is Everything!90%of cyber attacks are due to human error.Humans need to stop making mistakes.Technology is Everything!If we have the right tech sta

5、ck and everything is secure and compliant by design,we dont need to worry about human error.Both are Essential!Awareness sets people up for success at work and beyond.It touches every aspect of our lives.August 18,2025Please insert your footnote information5POV:Cybersecurity is a Consumer-Obsessed B

6、ehaviorThere is a connection between keeping pet food bowls full and keeping our organization protected from cyber attacks.Ultimately,its our consumers who will suffer most if we are attacked.August 18,2025Please insert your footnote information6Imagine The Cyber AttackAugust 18,20257Sometimes hundr