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Internet Retailing:2025年网络零售退货报告(英文版)(20页).pdf

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1、1|InternetRetailing|July 2025RXMRTUK25RP 2025 1|InternetRetailing|May 20251|RetailX|February 2025499|July 2025INTERNETRETAILING.NET InternetRetailing Returns ReportIn association with:2|InternetRetailing|July 2025RXMRTUK25RP 2025 RETURNS REPORT 2025|INTRODUCTION AND CONTENTSReturns have always been

2、part of retail,but ecommerce growth has perhaps exacerbated the problem or certainly brought it to the forefront of discussions.Retailers and consumers alike are now putting a real focus on returns.For consumers,it is perhaps unsurprising that“easy”,“convenient”and“fast”remain key words in this retu

3、rns conversation.Our ConsumerX research,and new data from Advanced Supply Chain and ReBound Returns,illustrates the importance of a seamless refund on customer loyalty.The survey results also highlight the changing preferences of how,where and when consumers like to send goods back,and what this mea

4、ns for retailers and their reverse logistics partners.As with all of our reports,the practices of leading retailers are used as examples of how to best handle or even limit returns,but also how advancements in technology are helping retailers to better understand returns.Whether it is informed-decis

5、ion making or harnessing AI tools for efficiency gains,retailers are turning to technology to improve the returns cycle,and,in turn,the customer experience.IntroductionContentsMarket context 03Consumers 05Restocking&reshopping 07Sustainability 09Recommerce 10Rapha interview 11Currys profile 13G-Star

6、 and On Running profiles 14Advanced Supply Chain perspective 16ReBound Returns perspective 18Featured50%of consumers would not shop again with a retailer if the refund was slow;and more returns statsP.05How the growth in second-hand shopping can help retailers with returnsP.10Cycling clothing brand

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根据《2025年退货报告》,以下是全文关键点: 1. **退货率增长**:电商退货率高达25-40%,比实体店高3倍,每年造成656亿英镑(890亿美元)的损失。 2. **消费者期望**:消费者期望快速、便捷的退货流程,56.3%的购物者认为退货流程简单非常重要。 3. **退货成本**:退货成本占零售商总销售额的7%,每100万英镑的在线销售额,退货成本为10万英镑。 4. **技术解决方案**:零售商利用人工智能和自动化工具来处理退货,减少处理时间并提高效率。 5. **可持续性**:消费者越来越关注退货的可持续性,近一半的购物者在购买时会寻找可持续信息。 6. **再营销**:零售商通过再营销平台和合作伙伴将退货商品再销售,延长产品生命周期。 7. **欺诈问题**:退货欺诈导致英国零售商每年损失13亿英镑,32%的英国消费者承认提交过虚假损坏索赔。
"电商退货,成本还是速度?" "如何让退货成为利润点?" "AI助力,退货管理新篇章?"
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