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Playtomic&思略特：2025年全球板式网球报告（英文版）（44页）.pdf

上传人： Kell****reet 编号：736647 2025-08-06 44页 38.96MB

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1、Global Padel Report2025 ReleaseDear community,As a company immersed in building this industry from the ground up,we can say this with full conviction:the future of padel will be defined by the performance the current business,and by the collective responsibility of every key stakeholder in this ecos

2、ystem.Yes,the numbers are exciting.A 26%increase in club openings,7,000 new courts built worldwide,and record-breaking player retention.But what really matters now is not just what we build,but how we build it together.Because the truth is:we are not just competing with other sports.Were competing w

3、ith every possible way people can spend their time and attention.In a world of overwhelming entertainment options and deep uncertainty,the relevance of padel will depend on our ability to create not just courts,but compelling experiences,sustainable,inclusive,and digitally native.This is a shared mi

4、ssion.Clubs are the frontlines,but federations,racket and apparel brands,court manufacturers,digital platforms,and players themselves all carry part of the weight.The transition from exclusive to accessible,from traditional to tech-enabled,is already underway.We are no longer just growing,we are pro

5、fessionalizing.What lies ahead is an opportunity to position padel as a global sport of the future.One that unites passion,innovation,and community.But seizing that opportunity means embracing a higher standard,from operations to storytelling,from user experience to long-term vision.At this stage,ex

6、cellence is not optional.Its what will separate industries that thrive from those that fade.Lets rise to that challenge,together.With conviction and commitment,The future is being shaped now,and its in our handsPablo CarroCo-Founder PlaytomicPablo CarroCo-FounderAntonio RobertManaging DirectorElena

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根据报告的内容，本文主要概括了以下关键点： 1. 2024年，全球新增了3282家Padel俱乐部，每天平均新增近9家，表明Padel运动在全球范围内持续增长。 2. 全球新增了7000多个Padel球场，总数达到50177个，增长速度已稳定在疫情前的水平。 3. Padel运动在美国、亚太和拉丁美洲的增长尤为迅速，数字化成为俱乐部业绩的关键差异化因素。 4. 92%的首次尝试Padel的玩家会再次回来玩，Padel运动正在成为一个可持续发展的运动，并积极争取进入2028年布里斯班奥运会。 5. 成为奥运项目将给Padel带来制度(增加资金、补助和改善训练设施)和商业(增加赞助收入和社交媒体关注度)上的好处。 6. 开放比赛允许俱乐部收取比课程更高的票价，尽管玩家和俱乐部的SaaS预订仍是主要收入来源。 7. 实现高占用率需要有效平衡室内外球场供应，考虑价格敏感性和天气模式以优化可达性和收入。 8. Padel已从仅限会员模式转变为付费模式，这种更数字化的体验方式加速了Padel的扩张和发展。
2024年全球Padel俱乐部增长了多少？ Padel和Pickleball能否和平共存？ Padel如何从会员制转变为付费制？
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