品牌金融BrandFinance：2024年全球食品饮料品牌价值及强度评估报告（英文版）（46页）.pdf

1、Food&Drink 2024 The annual report on the most valuable and strongest Food,Non-Alcoholic Drinks&Dairy brands August 2024Brand Finance Food 100 2 2024 All rights reserved.Brand Finance Plc.ContentsAbout Brand Finance 3Foreword 4David Haigh,Chairman&CEO,Brand FinanceRanking Analysis 7Food 100 8Food Bra

2、nd Value Ranking(USDm)16Non-Alcoholic Drinks 50 18Dairy 10 26Methodology 31Our Services 37Our teams have experience across a wide range of disciplines from marketing and market research,to brand strategy and visual identity,to tax and accounting.Unique combination of expertiseBrand Finance,a charter

3、ed accountancy firm regulated by the Institute of Chartered Accountants in England and Wales,is the first brand valuation consultancy to join the International Valuation Standards Council.Our experts crafted standards(ISO 10668 and ISO 20671)and our methodology,certified by Austrian Standards,is off

4、icially approved by the Marketing Accountability Standards Board.Priding ourselves on technical credibilityWe put thousands of the worlds biggest brands to the test every year.Ranking brands across all sectors and countries,we publish over 100 reports annually.Quantifying the financial value of bran

5、dsBrand Finance was set up in 1996 with the aim of bridging the gap between marketing and finance.For more than 25 years,we have helped companies and organisations of all types to connect their brands to the bottom line.Bridging the gap between Marketing and FinanceAbout Brand FinanceThe worlds lead

6、ing brand valuation consultancyFor business enquiries,please contact:Richard HaighManaging DFor media enquiries,please contact:GayathriMarketing Director,Asia PFor all other enquiries:+44 207 389 ForewordBrand Finance Food 100 4David Haigh Chairman&CEO,Brand FinanceBrand valuation helps companies un