1、hewlett-packardannual report 2001 dear fellow shareowners,Forty-five years ago,a remarkable meeting took place in Sonoma,California,among Bill Hewlett,Dave Packard and a handful of HP executives.The people who gathered at the aptly named Mission Inn came together to define a set of values and princi
2、ples that would help shape a new kind of company,one that would be knownfor its character as well as its creativity,for its people as well as its products.They crafted six primary objectives,later expanded to these seven:1.Recognize that profit is the best measure of a companys contribution to socie
3、ty and the ultimate source of corporate strength;2.Continually improve the value of the products and services offered to customers;3.Seek new opportunities for growth but focus efforts on fields in which the company can makea contribution;4.Provide employment opportunities that include the chance to
4、 share in the companys success;5.Maintain an organizational environment that fosters individual motivation,initiative and creativity;6.Demonstrate good citizenship by making contributions to the community;7.Emphasize growth as a requirement for survival.Unique to their time,these principles came to
5、be the underpinning of what is now known as the HP Way.They have helped guide the Hewlett-Packard Company through war and recession,through mergers and acquisitions,through corporate reinvention and industry revolution.Butrarely have they been called upon to guide us through all of these things in a
6、 single year.letter to shareownersletter to shareowners2The year 2001 will be remembered as one of the most extraordinary in recent history.Since the dot-com bubble burst in 2000,we have had to contend with one of the sharpest and mostsudden economic downturns on record.The terrible tragedies of Sep