毕马威：2020年CEO展望：COVID-19亚太地区特别版（英文版）（16页）.pdf

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1、KPMG 2020 CEO Outlook: COVID-19 Special EditionAsia PacificThe current pandemic, unlike earlier economic crises, is simultaneously hammering economies and societies all around the globe. Companies in the Asia Pacific region (*ASPAC for short) have been facing challenges far greater than those of ear

2、lier regional epidemics like SARS (Severe Acute Respiratory Syndrome). The current disease has hit them not only directly, but also via a severe downturn in all their major markets for both goods and services. The response of the ASPAC CEOs that KPMG surveyed were very much in line with those of chi

3、ef executives around the world. As in other countries and jurisdictions, they displayed greater confidence in the growth prospects of their companies than in their countries, and much more confidence in their countries or jurisdictions than in the world as a whole. On the other hand, perceptions of

4、various categories of risk in ASPAC differed somewhat from those of CEOs in the rest of the world. ASPAC CEOs are more wary of cybersecurity risks and slightly less concerned about supply chain risk and talent risk than their counterparts elsewhere: Cyber Security was ranked the 3rd most important r

5、isk by ASPAC CEOs whereas Global CEOs only ranked it 5th most important. As in other global regions, chief executives in ASPAC are taking active measures to strengthen recovery and prepare themselves for a much-altered world. Even more than elsewhere, they report that they have changed their strateg

6、ies for addressing the business challenges of the pandemic as a result of their own personal experiences of COVID-19.ASPAC CEOs are using the crisis as an opportunity to accelerate changes that were already in progress before the pandemic began. Like their counterparts elsewhere, the overwhelming ma