当前位置:首页 > 报告详情

波士顿咨询:2022企业生态战略研究报告(英文版)(16页).pdf

上传人: g*** 编号:114464 2023-02-08 16页 2.06MB

下载:

1、What Is Your Business Ecosystem Strategy?March 2022By Ulrich Pidun,Martin Reeves,and Balzs ZoletnikDrawing on the insights gleaned from three years of ecosystem research,we offer a step-by-step framework for developing an incumbent companys ecosystem strategy.Boston Consulting Group partners with le

2、aders in business and society to tackle their most important challenges and capture their greatest opportunities.BCG was the pioneer in business strategy when it was founded in 1963.Today,we work closely with clients to embrace a transformational approach aimed at benefiting all stakeholdersempoweri

3、ng organizations to grow,build sustainable competitive advantage,and drive positive societal impact.Our diverse,global teams bring deep industry and functional expertise and a range of perspectives that question the status quo and spark change.BCG delivers solutions through leading-edge management c

4、onsulting,technology and design,and corporate and digital ventures.We work in a uniquely collaborative model across the firm and throughout all levels of the client organization,fueled by the goal of helping our clients thrive and enabling them to make the world a better place.The BCG Henderson Inst

5、itute is Boston Consulting Groups strategy think tank,dedicated to exploring and developing valuable new insights from business,technology,and science by embracing the powerful technology of ideas.The Institute engages leaders in provocative discussion and experimentation to expand the boundaries of

6、 business theory and practice and to translate innovative ideas from within and beyond business.For more ideas and inspiration from the Institute,please visit https:/ CONSULTING GROUP|BCG HENDERSON INSTITUTE 1What Is Your Business Ecosystem Strategy?This article is the sixth in a series that offers

word格式文档无特别注明外均可编辑修改,预览文件经过压缩,下载原文更清晰!
三个皮匠报告文库所有资源均是客户上传分享,仅供网友学习交流,未经上传用户书面授权,请勿作商用。
本文由波士顿咨询集团(BCG)的三位作者Ulrich Pidun、Martin Reeves和Balázs Zoletnik撰写,主要探讨了企业生态系统策略。文章基于三年生态系统研究的洞察,为现有公司提供了一个逐步框架来开发其生态系统策略。 文章首先指出,生态系统并非所有公司都能从中受益,只有那些准备好长期投资、实验、失败和学习的企业才能从中受益。然后,文章提出了八个基本问题,包括是否应该参与商业生态系统、如何识别可行的生态系统机会、在生态系统中应扮演什么角色、如何建立自己的生态系统、如何在与竞争生态系统的竞争中获胜、如何在生态系统中捕获价值、如何作为生态系统贡献者受益以及生态系统策略如何随时间演变。 文章还指出,生态系统策略的成功取决于多种因素,包括合作伙伴的加入、正确的治理模式、在规模而非范围上集中精力、解决“鸡生蛋,蛋生鸡”的问题、创建三个相互增强的飞轮(增长飞轮、数据飞轮和成本飞轮)、确保社会接受度等。 最后,文章强调,生态系统策略并非对所有市场机会都是灵丹妙药,但也不应被视为一时的时尚。因此,每个公司,包括行业领头羊,都应掌握生态系统的运作方式。
如何制定有效的商业生态系统策略? 如何在竞争激烈的生态系统中脱颖而出? 如何从生态系统中获取最大价值?
客服
商务合作
小程序
服务号
折叠