Sensor Tower：2022年日本移动游戏市场洞察报告（42页）.pdf

1、2022?Sensor Tower Copyright Reserved 20222?03-?/?04-?11-?15-?18-?RPG?23-?26-?&?36-?2022 Sensor Tower Inc.-All Rights Reserved|3Sensor Tower?/?2022?App Store?Google Play?RPG?SECTION ONE?Sensor Tower Copyright Reserved 202250?40?80?120?160?200?Apple StoreGoogle Play?2020?2021?2022?18%?147?2019?Apple S

2、tore?60%?Sensor Tower?App Store?Google Play?IAP?(?)?2022?12?:Sensor Tower?Sensor Tower Copyright Reserved 20226?2?4?6?8?10?Apple StoreGoogle Play?即?2019?2021?2022?6.4?2021?10%?Apple Store?57%?Sensor Tower?App Store?Google Play?Google Play?2022?12?:Sensor Tower?Sensor Tower Copyright Reserved 20227?A

3、R?0?20?40?60?80?2022?-?RPG?创?RPG?2022?67?47%?14%?创?Sensor Tower?App Store?Google Play?IAP?(?)?2022?12?:Sensor Tower?Sensor Tower Copyright Reserved 20228?AR?0.4?0.8?1.2?2022?-?Sensor Tower?App Store?Google Play?Google Play?2022?12?:Sensor Tower?Count Masters?创?2022?1.1?25%?2022?15%?凭?Sensor Tower Co

4、pyright Reserved 20229?2022?12?100?:Sensor Tower?100%?2018?19%?2022?36%?2022?37%?Top?%?%?%?%?%?%?略?Sensor Tower Copyright Reserved 202210本市场热游 加更多Meta特征?2022?12?100?:Sensor Tower?再?Meta?2022?90%?60%?再?Meta?Top?Meta?%?%?%?%?%?%?SECTION TWO?2022 Sensor Tower Inc.-All Rights Reserved|12?CyberAgent?mixi

5、?-?Aniplex?AKonami?WalkSQUARE ENIXPokmon GONiantic?Count MastersTap?PlayLINE:Disney Tsum TsumLINEONE PIECE Bounty RushBANDAI NAMCOFishdomPlayrixSurvivor!.io?MOBILESQUARE ENIX?AR?RPG?Tap AwayPopcore Games?2022?(MAU)?Top?2022?12?2022?:Sensor Tower?SEGA?WFS12?LINE:Disney Tsum TsumLINE?mixiPokmon GONian

6、tic?PONOS?SEGA?GungHo?CyberAgentLINE POKOPOKOLINESEasybrainToon BlastPeak Games?MAU?GungHo?Z?BANDAI NAMCO 2022 Sensor Tower Inc.-All Rights Reserved|?WFSSurvivor!.io?MOBILESQUARE ENIXONE PIECE Bounty RushBANDAI NAMCOApex?Electronic Arts&?OAK TECHNOLOGY?Behaviour Interactive&?2022?Top?WFS?KonamiPuzzl