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1、S N R 3 0 3A leaders guide to advanced mental models and mechanismsStephen Brozovich Enterprise Strategist,Amazon Web Services 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.Culture 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.CultureMental ModelsArtifactsBe
2、havior 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.ArcheologyArtifactBehaviorMental modelWhatis it?How did it get here?Greek?Babylonian?Alien?Why was it made?Fancy toy?Fortune teller?Celestial calculator?2025,A
3、mazon Web Services,Inc.or its affiliates.All rights reserved.Mental models are key in shaping culture 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.Company cultureMental modelsArtifactsBehavior 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.Our mission:To be
4、Earths mostcustomer-centric company 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.Our leadership principlesHire and develop the bestFrugalityDeliverresultsAre right,a lotDive deepEarn trustOwnershipThink bigHave backbone;disagree and commitInvent and simplifyBias for actionInsis
5、t on thehighest standardsCustomer obsessionLearn and be curiousStrive to be earths best employerSuccess and scale bring broad responsibilityhttp:/ Y OU KNO W BETTER ONES.PLEASE BE A LEADER.2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.Leaders are owners.They think long term and
6、dont sacrifice long-term value for short-term results.They act on behalf of the entire company,beyond just their team.They never say,“thats not my job.”Ownership11 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.Mental models driveintended behavior 2025,Amazon Web Services,Inc.or