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1、 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.M A M 2 1 1-STurning Complexity into Effortless CX with Amazon ConnectSashen NaiduExecutive,Head of Global CX PracticeHe/HimPriyen PillayHead of CX EngineeringHe/Him
2、 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.AWS&NTT DATA Strategic CX Partnership Digital transformation in practiceChallenges in modernizing digital experienceAmazon Connect Portfolio&ServicesAI agents vs human agents?NTT DATA Innovation OverviewComposable experiences with A
3、mazon ConnectNTT DATA InnovationUse Case ReviewAgentic AI Framework 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.Consultative approach to CX strategyAWS&NTT DATA Strategic CX Partnership Integration of AI,GenAI,and agentic AI across customer journeyLeveraging AWS ecosystem to e
4、xpand CX capabilitiesStrategic shifts toward AI-driven sourcingIndustry-specific CX solutionsAccelerating CX innovation 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.Elevate CXHyper-personalized interactions Tailored solutionsConverged communicationsGlobal and scalableCloud-nati
5、ve Migrate to modern CXScalability and innovationSeamless integrationHuman-centric approachIntegrated managementRoles and responsibilities vs app devDigital transformation in practice 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.Agentic AI ServicesDigital Customer ExperienceTot
6、al experience with Amazon ConnectResponsiveness and adaptabilityProactivity and continuityDrive Contact Center Transformation to elevate and reinvent customer experienceDigital Employee ExperienceEnable and empower Employees with AI augmented services 2025,Amazon Web Services,Inc.or its affiliates.A