Bayes电竞：如何创造电竞数据的价值——Bayes2020电竞数据白皮书(40页).pdf

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1、1 HOW TO CREATE VALUE OUT OF ESPORTS DATA The Bayes Esports data report 2020 in cooperation with Table of Contents The Bayes esports data report 2020 I Table of Contents How data is the secret to the future of esports 1 2 3 3 Top 10 challenges facing the industry 5 Defining the difference of esports

2、 and traditional sports9 4 Who needs accurate esports data? 4.1 A data right holder view from ESL: Interview with Bernhard Mogk 4.2 A service provider view from Shadows Managing Director Benjamin Riewe 4.3 A data consumer view with focus on betting, from Pinnacle: Interview with Marco Blume 4.4 A da

3、ta consumer view with focus on media, from TOKIGAMES: Interview with Matthews Chang 16 21 23 27 13 5 Variance in global markets32 6 Excursus: 3 data trends 34 7 3 Tips for Data Providers on maximising esports data value36 3 The first thing to consider when discussing how data is revolutionizing the

4、future of esports is that data itself doesnt just involve statistics and scores. Data is a collection of purely raw and unorganized facts, which can be purified and structured into information. Not just how a game turned out, but also who participated in it, who hosted it, the hidden data that isnt

5、seen on public streams and every key data point that creates the threshold of skills within the game itself. Theres a distinction in the data we sell. Theres the video stream, a vital tool in raising consumer involvement, a platform to run advertisements and a measure of how big the audience is. The

6、res the information itself, which comes from the providers and is relevant for every third party that makes up the various groups of data consumers. Defining data itself is important to anyone who works in the esports industry. Data is the foundation of products built to enhance the engagement of us