2356 - 人工智能掌舵：引领客户体验的未来.pdf

1、SALES LEARNING HOURThe Intelligent CompanionSri SrinivasanSri SrinivasanPrincipal,Data Platform,Principal,Data Platform,Security&AI Partner SpecialistSecurity&AI Partner SpecialistIBMMichelle OberMichelle OberVice President,Vice President,New BusinessNew BusinessWongDoodyTurn browsers into buyers wi

2、th AI-powered shopping journeysAgentic AI is revolutionizing customer experiences by streamlining complex workflows,administrative burden,and enhancing decision making.Agentic AI requires trust and clarity.Do you trust AI toRepresent your company values?Recommend a vehicle for you?Provide customer s

3、upport?UX design for AI ensures the system is not only smart,but is alsousable,trusted,and aligned with human goals.Well explore this further today.5AgendaBrief IntroductionsIBM&WongDoodyCrafting the Intelligent CompanionThe Real Opportunity:Solving the Experience Gap with AIDiscussion12345WongDoody

4、WongDoodythe creative technology agency30 years of experience 30 years of experience 2,000 designers&innovators 2,000 designers&innovators 20 design studios 20 design studios an Infosys companyan Infosys company500+creative awards500+creative awards2x finalist Innovation Agency of the Year 2x finali

5、st Innovation Agency of the Year Fast Company Best Fast Company Best Companies for InnovatorsCompanies for InnovatorsTop 3 ITTop 3 IT brand globally/200+platform alliancesbrand globally/200+platform alliances“Leader”in most analyst ratings“Leader”in most analyst ratings“Founding investor”in Open AI(

6、2015)“Founding investor”in Open AI(2015)Creativity x Technology:The only path to sustainable growthTECHNOLOGYTECHNOLOGYCREATIVITYCREATIVITYHigher returns for brands Higher returns for brands who integrate who integrate Creative Strategy+MarTech Higher incremental sales growth Higher incremental sale