1、 The Rise of the Prompt ProfessionalWhy the future of CX belongs to the OrchestratorsCopyright 2025,Oracle and/or its affiliatesKayleigh HalkoMaster Principal Solutions EngineerOracle CXMichelle BrusyoSenior Director,Product StrategyOracle CX2Is AI going to3Copyright 2025,Oracle and/or its affiliate
2、stake my job?Its taking tasks.4Copyright 2025,Oracle and/or its affiliatesAI isnt taking jobs.Whats left for us?5Copyright 2025,Oracle and/or its affiliatesIf AI can The rise of the Prompt ProfessionalCopyright 2025,Oracle and/or its affiliates63 Major Forces are Currently ConvergingCopyright 2025,O
3、racle and/or its affiliates7Workforce Constraints resulting in shrinking talent pools,higher turnover and pressure to do more with lessAI Advancements making rapid breakthroughs in generative AI and reasoning agentsCustomer Expectations for always-on,instant access and personalized experiences8Copyr
4、ight 2025,Oracle and/or its affiliatesWhat prompt professionals doFrame the problem for AI using human language Apply the context and judgement AI cant reachOrchestrate cross-system,cross-team workflows9Copyright 2025,Oracle and/or its affiliatesSkills that matter mostContext CurationCritical Judgem
5、entCollaboration FluencyPrompt Design10Copyright 2025,Oracle and/or its affiliatesMindsets that thriveExperimentation over perfectionCoaching AI,not competing with itOutcome focusComfort with transparency and iteration Marketing Program AgentThe marketer sets the outcome and directs AI to build the
6、program that will generate resultsCopyright 2025,Oracle and/or its affiliates11Sales AnalyzerPrompt an AI agent to create the report and dashboards you need in-the-moment Copyright 2025,Oracle and/or its affiliates12Content AssistantThe mar