1、1|InternetRetailing|May 20251|RetailX|February 2025499|June 2025INTERNETRETAILING.NET InternetRetailing UK Fashion ReportIn association with:RXSFSUK25RP2|InternetRetailing|June 2025RXSFSUK25RP 2025 IntroductionIn 2025,the UK fashion sector continues to adapt to shifting consumer habits,digital innov
2、ation,as well as sustainability initiatives and values.The UK fashion industry is experiencing a blended retail landscape where ecommerce is a key part of growth.This shift is fuelled by evolving consumer preferences for convenience,choice,and competitive pricing,advancements in digital technology l
3、ike AI personalisation,and the expanding influence of social commerce,all of which is creating a more digitalised ecosystem.However,ecommerce is not the sole focus of this report or the sector as fashion retailers are increasingly recognising the advantages of integrating physical and digital channe
4、ls.This omnichannel approach aims to provide consumers with the ease of online shopping combined with the personalised experience of instore interactions.Strategies such as click-and-collect,instore returns,and digital stock availability,encourage consumers to visit physical locations,even if their
5、initial engagement began online.We also look at New Looks approach to its digital future,and Burberrys investments in a bid to get back on track.ContentsTop50 UK Fashion retailers 03Market context 05Consumers 06Sustainability 08New Looks digital transformation 09Burberrys turnaround plans 11Debenham
6、s profile 13FatFace profile 14Next profile 15John Lewis profile 16commercetools perspective 18Furthermore,this report looks at the adoption of environmentally conscious practices within the fashion industry.This is a growing trend among UK brands and consumers,one which includes the rise of pre-love