平衡设计、未来移动概念和技术的优质内饰表面.pdf

1、Automotive Interior Expo,Stuttgart,November 2024PREMIUM INTERIOR SURFACES BALANCING DESIGN,FUTURE MOBILITY CONCEPTS AND TECHNOLOGIESAlexander SchiekeENext StepsDStatusCSolutionsChallengesENext StepsDStatusCSolutionsBChallengesABackgroundENext StepsDStatusCSolutionsBChallengesABackgroundElectric Vehi

2、clesEnjoy the silence New energy Sustainability&Circular EconomyInterior design Feeling home Light colorsPremium materialsRELEVANT MOBILITY INTERIOR MEGATRENDSCHALLENGES FOR PREMIUM INTERIOR SURFACESENext StepsDStatusCSolutionsBChallengesless more“Perceived sustainability”Measured Performancelow hig

3、hLeatherSyntheticsFabricsNew materialsSustainable,innovative and high performing premium interior materials with sensory perceptionGENERAL CHALLENGES SENSORY CHALLENGES WHITE INTERIORS ARE BECOMING INCREASINGLY POPULARENext StepsDStatusCSolutionsBChallengeshttps:/ https:/ Appeal:White interiors are

4、often associated with luxury and elegance.They can make the cabin feel more spacious and bright,enhancing the overall ambiance.2.Luxury Brands:Many high-end car manufacturers,such as Tesla,BMW,and Mercedes-Benz,offer white leather or upholstery options.These materials not only look sophisticated but

5、 also add a premium feel to the vehicle.3.Perception of Cleanliness:White interiors give a sense of cleanliness and modernity.They are often chosen by buyers who want a sleek,contemporary look.4.Technological Integration:With the rise of autonomous and electric vehicles,interior design is shifting t

6、owards creating more comfortable and versatile spaces.White interiors can complement these futuristic designs,making the cabin feel more like a living space32.ENext StepsDStatusCSolutionshttps:/ 1.Customer Perception Squeaks and rattles can make a car seem poorly built,affecting