强生Johnson & Johnson (JNJ) 2015年年度报告「NYSE」.pdf

1、2015A N N U A L R E P O R T This year at Johnson&Johnson,we are proud to celebrate 130 years of helping people everywhere live longer,healthier and happier lives.As I reflect on our heritage and consider our future,I am optimistic and confident in the long-term potential for our business.We manage o

2、ur business using a strategic framework that begins with Our Credo.Written over 70 years ago,it unites and inspires the employees of Johnson&Johnson.It reminds us that our first responsibility is to the patients,customers and health care professionals who use our products,and it compels us to delive

3、r on our responsibilities to our employees,communities and shareholders.Our strategic framework positions us well to continue our leadership in the markets in which we compete through a set of strategic principles:we are broadly based in human health care,our focus is on managing for the long term,w

4、e operate under a decentralized management approach,and we do all this aligned with our values.Our Board of Directors engages in a formal review of our strategic plans,and provides regular guidance to ensure our strategy will continue creating better outcomes for the patients and customers we serve,

5、while also creating long-term value for our shareholders.OUR STRATEGIES ARE BASED ON OUR BROAD AND DEEP KNOWLEDGE OF THE HEALTH CARE LANDSCAPE IN WHICH WE OPERATE.For 130 years,our company has been driving breakthrough innovation in health care from revolutionizing wound care in the 1880s to develop

6、ing cures,vaccines and treatments for some of todays most pressing diseases in the world.We are acutely aware of the need to evaluate our business against the changing health care environment and to challenge ourselves based on the results we deliver.Consider some of the changes we are facing in the