英美烟草集团British American Tobacco plc (BATS) 2019年年度报告「LSE」.pdf

1、At BAT we recognise that consumer and societal needs are changing.Expectations that evolve at an accelerated pace.We are committed to delivering a broad range of consumer choice through our investment in new categories globally.Central to that commitment is to shape a better tomorrow forourconsumers

2、,society,shareholders and employees.At BAT we are working hard to create A Better Tomorrow.We are clear about the challenges of transformation.Our technology and innovation partnership with McLaren provides a global platform which enables theaccelerationofour ambition.Central to that ambition is sha

3、ping a better tomorrow forourconsumers,society,shareholders and employees.DISCOVER MOREYOU CAN FIND OUT MORE ABOUT OUR GROUP ONLINE AT BAT.COM/REPORTING AND BAT.COM/INVESTORS OR DOWNLOAD OUR BAT IR APPThis years Annual Report and Accounts features a new corporate logo,and look and feel,that reflects

4、 changes in both the world around us and our business.Our previous logo has,for decades,served the companywell as a strong symbol ofa world-leading tobacco company.Today,however,our purpose has evolved as we aim to reduce the health impacts of our business by offering consumers a greater choice of N

5、ew Category products.Our dynamic new logo reflects our company today and our journey ahead:a unification of our international and American businesses and,moreover,the representation ofour multi-category portfolio.CONTENTSSTRATEGIC REPORTOverviewChairmans introduction 02Chief Executives review 03The

6、foundations of our evolved strategy 06Finance Directors overview 16Our year in numbers 18Strategic ManagementGlobal industry overview 20Our business model 22Our global business 24Engaging with our stakeholders 26Delivering our strategy 28Financial ReviewFinancial performance summary 43Income stateme