1、成為享譽世界的華資戶外廣告傳媒集團To be a world-class outdoor communication enterprise with Asian background為客戶提供最佳的戶外廣告方案,以贏取最高廣告效益與投資回報率To provide optimal Out-Of-Home(OOH)communication solutions with highest Return-On-Investment(ROI)and effectiveness積極推動行業發展,提高行業專業認可To promote professional excellence in outdoor ad
2、vertising media培養和諧、高效、優秀的團隊To nurture our workforce into a harmonious,efficient and effective team履行社會責任,關愛社會群體To be a community conscious enterprise誠信:對人秉承誠實和信譽Integrity:Being honest and truthful towards people卓越:對事應盡善盡美,不斷超越Excellence:Continuous improvement and the pursuit of excellence仁愛:對社會持以仁愛
3、之心,回饋弱勢社群Benevolence:Taking social responsibilities and caring for the community企業簡介Corporate Overview2公司概覽Asiaray at A Glance4媒體網絡Media Network6經營理念Our Philosophy8大事紀要Events of the Year14獎項及榮譽Awards and Recognition16財務摘要Financial Highlights18公司資料Corporate information企業回顧Corporate reVieW主席報告Chairman
4、s Statement19管理層討論及分析Management Discussion and Analysis22企業管治Corporate GoVernanCe董事資料Directors Profile36企業管治報告Corporate Governance Report 44董事會報告Report of the Directors59獨立核數師報告Independent Auditors Report81合併資產負債表Consolidated Balance Sheet91合併綜合收益表Consolidated Statement of Comprehensive Income93合併權益
5、變動表Consolidated Statement of Changes in Equity95合併現金流量表Consolidated Statement of Cash Flows97合併財務報表附註Notes to the Consolidated Financial Statements99五年財務摘要Five-Year Financial Summary234公司資料Corporate Information235財務資料finanCiaL information目錄ContentS雲南昆明長水機場Yunnan Kuming Changshui International Airpor
6、tAsiaray Media Group Limited(the“Company”)(HKSE Stock Code:1993)is an outstanding out-of-home media company with a strategic focus on mega transport advertising media management including airport,metro line and high speed rail advertising.We are also one of two out-of-home resources companies operat