1、FITNESSIndustry Report and InsightsTable of ContentsFitness Industry at a GlanceWhy invest in a fitness app?Successful Fitness Apps Giving Users a Bang for the BuckWhat gave these fitness apps a level playing field?MyFitnessPal App Business ModelMyFitnessPal App Revenue ModelOur Fit Suite of Offerin
2、gsWhat will work out in the fitness industry in future?Our ProcessWhy Choose Us?Fitness Industry at a GlanceAs per GlobeNewswire,the Fitness App market size is estimated to reach USD 15.2 billion by 2028.Fitness App Market Forecast Year:2022-2028Fitness App Market Historical Year:2016-2021Fitness Ap
3、p Market 2021:USD 5.1 BillionFitness App Projected Market 2028:USD 15.2 BillionFitness App Market CAGR:17.6%Fastest Growing Region:Asia PacificLargest Region:North AmericaFitness Revenue by AppMyFitnesspal leads the pack in IAP revenue for both 2020 and 2021,with Strava second in both years.About 50
4、%of IAP revenue for the fitness section comes from the US.MyFitnessPalStravaFitbitSweatPeletonMuscle BoosterAllTrailsZwiftFitbodCentr051015202530354045In the United States alone,the number of health and fitness app users rose from in 2018 to in 2022.62.7 million86.3 million10080604020020182019202020
5、21202262.768.787.4Number of health and fitness app users in the United States from 2018 to 2022(in millions)8486.3Further,the frequency of during the pandemic.workout sessions also increasedMore than thrice a weekThrice a weekOnce a weekTwice a week4%12%31%53%Why invest in a fitness app?In the wake
6、of the recent Covid-19 spread,stay-at-home orders and gym closures were mandated worldwide.So,it isnt surprising that there was a sudden spike in home-based workouts.Strong spending,partially driven by inflationYear-over-year growth at 11%vs pre-COVID-19 growth trajectory:millennials show greatest i