1、Copyright 2019 EO Intelligence. All Rights Reserved. Cover photo credit to IC photo Deciphering the Trillion-valued Unicorn -Ant Financial Case Study INTRODUCTION World Bank rated Ant Financial as the most valuable fintech company worldwide in theWorld Development Report 2019 issued in October 2018.
2、 As a financial services company that has just spun off from Alibaba Group for four years, it does deserve the title of the most valuable company with a valuation of USD 160 billion. In China, there is a huge gap between the lofty valuation of Ant Financial and the valuation of other unicorn compani
3、es. It can be seen that Ant Financial is growing rapidly and outperforming financial institutions that have been developing for decades in China and even the world. Ant Financial cannot be labeled as a simple fintech or a financial company. In terms of the 15-year accumulation and development from A
4、lipay to Ant Financial, both the innovation capability of its financial business and the technical output capability serving third-party financial and non-financial institutions are indispensable consideration factors for its current success. Why choose Ant Financial? By making a summary and analysi
5、s of the development of Ant Financial, EO Intelligence illustrate the impetus for the industry brought by the technology and finance, and the logic behind it. 2 1.1 Financing and Shareholding Structure 1.2 Background 1.3 License and Product Information 1.4 Investment Events 04 Ant Financial Overview
6、Ant Financial Overview CONTENTS 2.1 Globalization 2.2 Serving Small and Micro Businesses 2.3 Credit System 16 Ant Financial DevelopmentAnt Financial Development StrategyStrategy 3.1 Business Data Disclosed by Ant Financial and Third Parties 3.2 Revenue Structure 26 Ant Financial Ant Financial Revenu