毕马威：2026从“朝圣祈福”到目的地：印度灵性旅游产业转型洞察报告（英文版）（52页）.pdf

1、 2026KPMG.Make the Difference.From darshanThe transformation ofspiritual tourism in Indiato destination:Spotlight:Maharashtras spiritual circuitand Simhastha Kumbh 2027From Darshan to Destination:The Transformation of Spiritual Tourism in India2 2026 KPMG Assurance and Consulting Services LLP,an Ind

2、ian Limited Liability Partnership and a member firm of the KPMG global organization of independent member firms affiliated with KPMG International Limited,a private English company limited by guarantee.All rights reserved.PHDCCI Foreword Indias spiritual heritage is one of its greatest civilizationa

3、l assets.For centuries,sacred journeys have connected people not only to places of worship,but also to traditions,communities,philosophies and ways of life that have shaped our collective identity.Today,spiritual tourism is undergoing a remarkable transformation;from a pilgrimage-centric activity to

4、 a powerful driver of cultural preservation,destination development and economic growth.The scale of this opportunity is immense.Indias religious tourism market is projected to grow significantly over the coming decade,driven by rising domestic travel,improved connectivity and a growing preference f

5、or meaningful,experience-led journeys.Increasingly,travellers are seeking experiences that combine faith with culture,wellness,heritage and self-discovery.Across the country,destinations such as Ayodhya,Varanasi,Ujjain,Shirdi,Rishikesh and Bodh Gaya are evolving beyond traditional pilgrimage centres

6、 into integrated tourism ecosystems.Investments in infrastructure,technology,cultural programming and visitor experiences are transforming these destinations into year-round engines of regional development,creating opportunities for local communities,enterprises and the broader tourism value chain.A