罗兰贝格&中国欧盟商会：2026年商业信心调查报告（英文版）（66页）.pdf

1、 European Union Chamber of Commerce in China The information contained herein is based on input and analysis from January to April 2026.The information is provided for informational purposes only and should not be construed as business or legal advice on any specific facts or circumstances.No users

2、of this report should act or refrain from acting on the basis of any content included without seeking appropriate professional advice.The European Union Chamber of Commerce in China does not assume any legal liability or responsibility for the accuracy and completeness of the information provided in

3、 the report.2026 European Union Chamber of Commerce in China,all rights reserved.This study may not be reproduced either in part or in full without prior written consent of the European Union Chamber of Commerce in China.Cover image Harry Zhang,European Union Chamber of Commerce in China,all rights

4、reserved.European ChamberTABLE OF CONTENTS ExECUtivE SUmmary.11 Doing bUSinESS ContinUES to bEComE morE DiffiCUlt,bUt fEwEr ExpECt to bE impaCtED by kEy iSSUES.41.1 Doing business in China became more difficult for fifth year running.4 1.2 Numerous challenges remain,but slight improvement in the ant

5、icipated breadth of their impact.6 1.3 Outlook on both growth and profitability improve relative to BCS 2025;majority pessimistic about competitive pressure.8 1.4 Optimising administrative processes could provide quick wins.10 2 SomE improvEmEnt in markEt aCCESS anD rEgUlatory barriErS,rEgrESSion wh

6、En it ComES to ipr.112.1 Proportion missing business opportunities due to market access and regulatory barriers decreases.11 2.2 Market access sees marginal improvement.14 2.3 (Un)level playing field?.15 2.4 Outlook on anticipated regulatory barriers improves,but many still see challenges.17 2.5 IPR