波士顿咨询（BCG）：2026 AI 优先型企业制胜未来：房地产行业研究报告（英文版）（32页）.pdf

1、Executive PerspectivesApril 2026Real EstateAI-First Companies Win the Future1Copyright 2025 by Boston Consulting Group.All rights reserved.In this BCG Executive Perspective,we articulate the impact and value of the future of real estate with AIIntroductionWe meet often with CEOs to discuss AIa topic

2、 that is both captivating and rapidly changing.After working with over 2,000 clients for more than two years,we are sharing our most recent insights in a new series designed to help CEOs navigate AI.With most sectors going through major shifts,the focus in 2026 is on how to leverage predictive,gener

3、ative,and agentic AI to fully transform organizations and create new sources of competitive advantage.In this edition,we discuss the future of real estate and the role AI can play in turbocharging growth.We address key questions on the minds of executives:Why is now the right time to act?What is the

4、 opportunity at stake?What are the AI deployments that actually unlock value?How do I get started,and how do I get this right?This document is a guide for real estate executives to cut through the hype around AI and understand what creates value now and in the future.12Executive summary|Transform in

5、to an AI-first real estate companyWHY now is the right time to actReal estate is structurally exposed to inefficiencyexposed to inefficiency,and AI capabilities are now mature AI capabilities are now mature enough to address it at scale.The window to act and become an AI leader is now:66%66%of proje

6、cts experience schedule overrunsschedule overruns and 39%39%face cost overrunscost overruns,driven by fragmentation and rework AI can unlock significant value AI can unlock significant value with an uplift in revenues,a reduction in total costs,an improvement in portfolio returns,a reduction in vola