亿客行：2026商务旅行未来趋势报告：市场乐观情绪是否已超出行业承载能力（英文版）（30页）.pdf

1、Expedia Group|A global study of travel management company leadersThe future ofbusiness travelIs market optimism outpacing capability?Expedia Group|A global study of travel management company leadersContentsOverviewMethodologyExecutive summaryKey findingsChapter 1:The optimism paradoxChapter 2:The ne

2、w business travelerChapter 3:The confidence gapChapter 4:The promise and the pressure of technologyChapter 5:Where growth will be wonChapter 6:Whats holding the industry back?Chapter 7:Investment is rising,but readiness lagsWinning in the new age of business travelPartner takeaways:closing the confi

3、dence gap030405060708111416182226282Business travel has never been static,but few periods have demanded as much reinvention as the one the industry is navigating today.Since 2020,organizations have beenforced to rethink not only when and why people travel,but how that travel is planned,managed,suppo

4、rted,and justified.Whats emerging is not a simple return to pre-pandemic norms,but a reshaped landscape one in which business travelers behave more like consumers,corporate clients expect greater transparency and control,and technology is no longer a back-office enabler but the foundation of the exp

5、erience itself.Against this backdrop,Expedia Group surveyed 214 senior decision-makers at travel management companies across 10 global markets to understand how the industry is feeling about the future and how prepared travel management companies(TMCs)are to deliver it.The research reveals a sector

6、rich in confidence but facing a clear execution gap between what business travelers now expect and what travel organizations can actually deliver.This report provides specific guidance on how technology,integration,and investment priorities must evolve to close that gap.A sector rebuilding and redef