We Are Social：2023年全球数字概览报告（英文版）（465页）.pdf

1、THE ESSENTIAL GUIDE TO THE WORLDS CONNECTED BEHAVIOURSGLOBAL OVERVIEW REPORTDIGITAL 2023Simon Kemp Chief AnalystDataReportalOver the past twelve months,the worlds digital behaviours have shown some of the most profound changes weve seen in years,even compared with“the pandemic years”.And in fact,our

2、 top story in this years report doesnt relate to digital growth,but to an overall decline in the amount of time that each individual spends using the internet.Its important to stress that this decline doesnt indicate that the internet is becoming less important in our lives,however.Rather,it suggest

3、s that people are becoming more purposeful in their use of digital technologies,and are prioritising the quality of their connected experiences over the quantity.Despite the decline in overall time spent,however,people are actually spending more time than ever using social media,and in stark contrad

4、iction to the endless click-bait foretelling an imminent“demise”of social media,global user numbers continue to grow.of these online behaviours to continue evolving during the course of 2023.Macroeconomic trends will likely have the most widespread influence,but the rise of technologies like generat

5、ive AI may also have a profound impact on the ways we work,rest,and play online.If youd like to explore a more detailed analysis of this years numbers,youll find my complete Digital 2023 review in this article over on DataReportal,but click on to the next page here to start reading our biggest ever

6、collection of digital stats and trends.But with that,Id like to wish you the very best of luck for your year in digital in 2023 heres to more purposeful and discerning success for all of us.over the internet,more people than ever are buying things online,and were also using an ever wider range of co