1、/Research RealityForeveryoung?Anti-aging report 2026I N D O N E S I AIndonesia anti-aging report 20262Contents3Foreword4Key takeaways5Who cares about aging?Preventers,maintainers and indifferents12Strategies for fighting time:lifestyle vs.treatments15The treatments landscape21Would you trust AI with
2、 your face?23MethodologyIndonesia anti-aging report 20263ForewordGet in touchExplore our solutionsIn Indonesia,the anti-aging category is less about chasing the most extreme interventions and more about how consumers define the role of prevention in everyday life.YouGov data shows a clear split betw
3、een those who see preventing signs of aging as important,those who take a more neutral,maintenance-oriented view,and those who simply dont prioritize it.That distinction matters for brands.It shapes not only what consumers say they want to try next but also what theyre willing to pay today and where
4、 they go to learn about new solutions.Across the treatments landscape,awareness is broad,yet usage remains limited,pointing to a market where trust,relevance,and low-friction entry points are critical to growth.This report examines the Indonesia anti-aging opportunity through a practical lens:who is
5、 most engaged,where intent is concentrated,what motivates each segment,and how brands can build trust and relevance to convert awareness into trial.Edward Hutasoit,General Manager-Indonesia&Indiahttps:/ anti-aging report 20264Prevention mindset defines the marketRoutine skincare is the gateway treat
6、mentSpend concentrates among preventersKey takeawaysThe audience splits into aging preventers(77%)(77%),aging maintainers(8%)(8%),and aging indifferents(12%)(12%).Future intent is highest for routine anti-aging skincare.Moderate intent is spread across other treatments.Those indifferent to preventio