德勤（Deloitte）：2026商业的未来：亚太地区代理式购物研究报告（英文版）（9页）.pdf

1、The future of commerce:Agentic shopping in Asia PacificThe future of commerce:Agentic shopping in Asia Pacific 03The future of commerce:Agentic shopping in Asia Pacific 04Why Asia Pacific is primed for agentic commerce 05Agentic AI is out of the lab:The agentic trends already 06 reshaping retail in

2、Asia Pacific Competing in the age of agentic commerce 10Six imperatives for Asia Pacific retail and brands leaders 11Technology is essential,but only part of the equation 13The way forward 14Authors 14Endnotes 15ContentsThe future of commerce:Agentic shopping in Asia Pacific The future of commerce:A

3、gentic shopping in Asia Pacific AI is rewiring commerce as we know it,changing how retailers operate,how brands compete and how shopping is experienced.It has the potential to recalibrate every layer of the retail chain from the storefront to digital marketplaces,operations and fulfilment.At the hea

4、rt of this shift is the rise of AI agents:autonomous systems that can search,reason,execute tasks,and increasingly take action on behalf of customers,workers and businesses.Asthey evolve,AI agents are reshaping the fundamentals ofshopping not only for customers but also the employees who serve them.

5、Shifts of this scale are rare,and leaders are navigating genuine uncertainty about how fast the change will unfold and where value will be created.Yet momentum is building rapidly and nowhere more so than in Asia Pacific.With some of the worlds most advanced and dynamic digital retail ecosystems,Asi

6、a Pacific is where agentic commerce has the potential to evolve fastest and where its future direction will likely be defined.Lets explore the current state of agentic commerce in Asia Pacific,what themes and trends are emerging,and how retailers and brands can position themselves to succeed.With ov