克林顿健康发展组织：2026参考指南：以市场塑造推动社会影响（英文版）（76页）.pdf

1、iShaping Markets for Social ImpactA GuidebookAcknowledgmentsThe Global Markets Team at the Clinton Health Access Initiative(CHAI)extends our deepest gratitude to all those who contributed to the creation of this resource.We are especially grateful to the Renaissance Philanthropywhose generous suppor

2、t has made the publication of this work possible.We acknowledge the invaluable contributions of our CHAI colleagues across our programs,30+country teams,and PCQRA team,as well as individuals in partner organizations whose dedication,expertise,and insights have supported our work.Your efforts have be

3、en instrumental in advancing our shared mission.With gratitude,Marie Chantale Lpine Vice President and Head of Global MarketsFor inquiries,please contact mclepineclintonhealthaccess.org1ContentsIntroduction:Shaping markets for social impact .3Part 1 .6Chapter 1:Reshaping global health markets,a fram

4、ework for change.71.1 Origins of market shaping in global health .71.2 Activist organizations:a critical innovation in market shaping .71.3 Key pillars of CHAIs approach .91.4 The right enabling environment to conduct successful market shaping.101.5 DIADS:CHAIs innovative market shaping framework .1

5、1Chapter 2:Unpacking the DIADS market shaping framework.122.1 D:Decide if market failure exists .122.2 I:Identify barriers and conditions .122.3 A:Activate the market .122.4 D:Determine if a financial tool is needed .162.5 S:Scale and grow demand for the product .18Chapter 3:Measuring a comprehensiv

6、e market shaping strategys success.19Chapter 4:Case studies:CHAI market shaping in action.204.1 TLD(Tenofovir,Lamivudine,and Dolutegravir).204.2 Long-acting reversible contraceptive implants .224.3 Hepatitis C therapeutics.24Chapter 5:Conclusions.27Part 2 .29Chapter 1:Delving into the CHAIs DIADS ma