YouGov：潮流之巅：2026年泰国时尚零售品牌排行榜（英文版）（17页）.pdf

1、Exploring the top fashion brands in Thailand based on consideration and perceived value and qualityT H A I L A N D/Research RealityTop threads:Thailand fashion retailer rankings 2026Thailand fashion rankings 202623Foreword4Consideration rankings and analysis10Value and Quality rankings and analysis2

2、0MethodologyContentsThailand fashion rankings 20263Get in touchExplore our solutionsDiscover brand trackingForewordFashion is more than style,its a reflection of value,identity,and trust.In the Thailand fashion rankings 2026Thailand fashion rankings 2026,YouGov BrandIndex data reveals how leading br

3、ands perform across three critical measures:Consideration,Quality,and Value.This report ranks the brands consumers are most likely to consider when in-market for clothing,shoes,accessories,or luggage.It also highlights which brands consumers associate with good quality and good value two perceptions

4、 that play a decisive role in purchase decisions.Based on responses from more than 6,000 Thai adults between February 1,2025 and January 31,2026,Nike emerges as the most considered fashion brand in Thailand,among ever generation from Gen Z to Baby Boomers+.Beyond the overall rankings,we explore gene

5、rational and gender differences and profile the audiences behind the top brands,offering a multidimensional view of fashion brand strength in todays market.”Siriporn KittichutchawarlGeneral Manager,YouGov ThailandThailand fashion rankings 20264Consideration rankingsWhich brands would most Thai peopl

6、econsider buying?Thailand fashion rankings 20265YouGov BrandIndex,Feb 1,2025 Jan 31,2026.Thailand online rep n 6,200.To qualify as top-ranked,brands haveheld trackedscores for at least 6 months(183 days).When you are in the market next to purchase from a fashion retailer brand,from which of the foll