1、Strategic Gears|Prime Time for Sustainable Tourism in KSA1PRIME TIME FOR SUSTAINABLETOURISM IN KSANovember 2025CONTENTSThe Key Takeaways3Introduction 4Context 4Aim and Scope 5Tourism in Saudi Arabia6Environmental Sustainability7Socioeconomic Sustainability11Governance Sustainability17Looking Ahead:T
2、he nudge towards sustainability21References24Strategic Gears|Prime Time for Sustainable Tourism in KSA3Tourism demand is broad-based,anchored by domestic travel with inbound flows accelerating.Domestic trips reached 86.2 million in 2024,forming the backbone of demand.Inbound arrivals are rising as v
3、isa rules ease and air connectivity improves.Makkah remains the dominant destination for religious tourism,while Riyadh and Jeddah are emerging as business and leisure hubs.Flagship projects showcase design-led environmental stewardship,but scaling remains a challenge.AlUlas conservation-first plann
4、ing,NEOMs clean-energy infrastructure,and Diriyahs heritage reintegration model demonstrate that low-impact design can coexist with growth.The next step is applying verified standards for emissions,waste,and biodiversity across SMEs,municipalities,and secondary destinations,in alignment with Saudi G
5、reen Initiative targets for protected areas.Heritage assets are being transformed into productive tourism resources.Diriyah provides a model that can be replicated:preserve historical assets,reintegrate them into urban life,and activate them for cultural and economic returns.This approach supports n
6、ational identity,job creation,SME participation,FDI attraction,and sustainable revenue streams.Spending growth is outpacing visitor volumes.Between 2019 and 2024,total tourism expenditure rose 83%,compared to 77%growth in arrivals.Domestic spending increased by 89%,supported by a 63%rise in inbound