YouGov：科技领先者：2026年英国消费电子品牌排行榜（英文版）（27页）.pdf

1、Exploring the top consumer electronics in Britain based on consideration and perceived value among customers.U N I T E D K I N G D O M/Research RealityTop in tech:UK consumer electronics rankings 2026UK consumer electronics rankings 202621Foreword2Mobile devices ranking3Consumer electricals ranking4

2、Domestic appliances ranking5Home office&computing ranking6MethodologyContentsUK consumer electronics rankings 20263Get in touchExplore our solutionsDiscover brand trackingIn an era defined by rapid technological evolution and shifting consumer expectations,the landscape of consumer electronics conti

3、nues to transform at an unprecedented pace.Our top consumer electronics brands report provides business leaders with a snapshot of the top performing and most-improved brands across key industry segments from mobile devices and consumer electricals to domestic appliances and home office&computing.We

4、 explore how leading brands are resonating with distinct demographic cohorts,revealing how gender and generational preferences are shaping purchase behaviour and loyalty.Understanding these nuances is essential for companies aiming to innovate,differentiate,and connect with todays diverse global con

5、sumer base.”Justin MarshallHead of Digital,Media and Tech(UK)ForewordUK consumer electronics rankings 20264Mobiledevices Consideration rankings Value rankingsUK consumer electronics rankings 20265YouGov BrandIndex(Jan 1,2025 Dec 31,2025)UK Nat Rep n 33,200;To qualify as top-ranked,brands haveheld tr

6、ackedscores for at least 6 months(183 days).When you are in the market next to purchase a product,from which of the following would you consider purchasing?Most considered mobile devices brands 2026iPhone leads as the most considered mobile device brand,followed by Samsung and Sony in Britain.Discov