借助 Amazon Connect 最大程度地发挥人工智能驱动的客户拓展能力.pdf

1、 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.B I Z-3 0 7Maximize AI-powered customer outreach with Amazon ConnectAsher BramwellSr.Specialist Solutions ArchitectHe/HimRamprasad SriramaSr.Specialist Solutions Arc

2、hitectHe/Him 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.Agenda Challenges with proactive communications today Overview of proactive communications in Connect Generative AI Personalized Preview Dialing Event Based Notifications Demo Whiteboarding,Architecture&Best Practices Q&

3、A Action Items 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.Challenges organizations face with outbound communicationsProactive communication strategies dont meet customer contact preferences Poor dialing optimization results in connection rates below target and lost agent prod

4、uctivity Fragmented contact systems (voice,email,and text)lead to poor CX,limited scale and increased agent effort 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.Flexible use cases across the customer lifecycleNotifications Welcome,on-boardingFraud alertsNewslettersSpecial offers

5、Customer surveysPayment reminder Order statusAppt remindersAnnouncementsSale alerts RenewalsOutages,restorationsCollectionsAwarenessConsiderationPurchaseServiceLoyalty 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.Amazon outbound campaignsCreate high impact ML-powered outbound c

6、ampaigns in just a few clicksCross-channel communications at scaleSupport contact center complianceImprove agent productivity Design advanced outbound campaignsEliminate the need for third-party integrations 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.Design proactive engageme