Caliber:2025陷入停滞:全球汽车行业声誉状况报告(英文版)(57页).pdf

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1、Stuck In NeutralThe Reputation of the Global Automotive Sector April 2025A CALIBER GLOBAL REPUTATION REPORTTable of ContentsIntroduction1Methodology2About Trust&Like Scores3PART I:Understanding Stakeholder Perceptions of the Automotive Industry5Reputation in Reverse6Demographic Differences 9PART II:

2、Whats Driving the Automotive Sectors Reputation?13Shifting Stakeholder Priorities 15PART III:Do Political Issues Impact the Automotive Sectors Reputation?31PART IV:Recommendations for Revving Up the Sectors Reputation39APPENDIX4322How Stakeholder Perceptions Are Changing Globally 26Decoding Shifting

3、 Stakeholder Perceptions 27Teslas Fading PowerHighlights4IntroductionThe global automotive industry is experiencing significanttransformation,driven by technological innovation,shifting consumerpreferences,regulatory changes,and economic pressures including the escalation of a global trade war that

4、is likely to increasecosts,disrupt supply chains,and reshape the competitive landscape.That,at least,is the context for Calibers first report on thereputation of the automotive sector since 2022.A comprehensiveanalysis of how stakeholder perceptions are evolving across keymarkets,the report explores

5、 the factors shaping the future of theautomotive industry.As well as including the latest data from our real-time stakeholdertracking platform which we explore in Part I the reportcomprises research from the past three years to better track shiftingperceptions and industry trends.We take a closer lo

6、ok at that research in Part II and explore howglobal automakers can respond to those trends,regain consumerconfidence,and adapt to an increasingly competitive landscape.Since 2022,too,the sector has faced significant changes,fromgrowing safety concerns to shifting attitudes toward electric vehicles(

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