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1、Pioneering Mobile Money GrowthThe PhilippinesAuthorsAram Awanis,Consultant Rishi Raithatha,Director of Data and Insight,GSMAContributorsRowena Zamora,Chief Strategy Officer,GCash Anton Mercado,Product Manager for Enterprise,GCash Nora Imelda Nick Wilwayco,Head for Public Affairs and Communications,M

2、aya Natasha Dawn Bautista,Head of Marketing and Communications,917 Ventures Lionel Gacad,Chief Experience Officer,GoTyme Bank Jan Cyril Lacadin,Senior Public Relations Manager,GoTyme Bank Jojo Malolos,Industry expert and Chief Executive Officer,PayMongoMarketing support was provided by Joyce Kong,GS

3、MAThe GSMA is a global organisation unifying the mobile ecosystem to discover,develop and deliver innovation foundational to positive business environments and societal change.Our vision is to unlock the full power of connectivity so that people,industry and society thrive.Representing mobile operat

4、ors and organisations across the mobile ecosystem and adjacent industries,the GSMA delivers for its members across three broad pillars:Connectivity for Good,Industry Services and Solutions and Outreach.This activity includes advancing policy,tackling todays biggest societal challenges,underpinning t

5、he technology and interoperability that make mobile work and providing the worlds largest platform to convene the mobile ecosystem at the MWC and M360 series of events.We invite you to find out more at Mobile MoneyThe GSMA Mobile Money programme works to accelerate the development of the mobile mone

6、y ecosystem for the underserved.For more information,please contact us: Executive summary 4Introduction and background 71.The evolution of mobile money in the Philippines 101.1 2001 2009:The early years 111.2 2010 2019:Product upgrades and investments 131.3 2020 2025:High growth and the launch of di