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1、Everyday essentialsPersonal care brand rankings 2025Exploring the top personal care brands based on consumer consideration in Thailand.T H A I L A N D/Research RealityThailand personal care brand rankings 202521Foreword2Personal care brand rankings 2025 3Profiling youth-conscious Thais(YCT)4Key take

2、aways 5MethodologyContentsThailand personal care brand rankings 20253Get in touchExplore our solutionsDiscover brand trackingPersonal care in Thailand is a vibrant and diverse category,with heritage staples and skincare specialists alike competing for consumer attention.YouGovs 2025 Thailand persona

3、l care brand rankings highlight the brands that lead among the general population,with further insights by gender,generation,and the years fastest risers.Alongside the national picture,this report spotlights youth-conscious Thais(YCT),a cohort for whom personal care is more than routine,but an expre

4、ssion of lifestyle and identity.While hygiene remains foundational,younger consumers are increasingly embracing skincare and beauty,with heritage names like Srichand gaining strong traction among Gen Z alongside global brands such as Nivea and Vaseline.We reveal who these consumers are,what they val

5、ue,and where opportunities lie for brands to connect with them.Siriporn Siriporn KittichutchawarlKittichutchawarlGeneral Manager,YouGov ThailandForewordThailand personal care brand rankings 20254Real insights into what the world thinksExplore our solutionsOur extensive,ever-growing source of connect

6、ed,living data equips you with a rich understanding of your customers complex lives.Understand what 29+million registered panel members in over 55 markets are thinking,and harness real-time data for smarter,evidence-based decisions with our suite of products.Thailand personal care brand rankings 202