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1、Guide to B2B eCommerce for Franchisors2GUIDE TO B2B ECOMMERCE FOR FRANCHISORSGuide to B2B eCommerce for Franchisors 3THE STATE OF ECOMMERCE IN FRANCHISING 4 Streamlining the Franchisee Experience with eCommerce 6 eCommerce as Part of a Digital Transformation 10 eCommerce As a Way to Grow Your Franch

2、ise Business 12 Distributed eCommerce Model 13 Managing a Move to Franchise eCommerce 15 Paying for Improvements in Technology 17HOW V AND B LEVERAGED THE POWER OF B2B ECOMMERCE WITHIN THEIR FRANCHISE NETWORK 28About Orocommerce 31About Emakina,the User Agency 32Summary3GUIDE TO B2B ECOMMERCE FOR FR

3、ANCHISORSTheres no doubt about it eCommerce is now a part of how business gets done in the 21st century.The internet evaporates distance,eliminates time barriers,and enjoins people everywhere.B2C eCommerce started it all and then groomed B2B buyers and sellers to expect the frictionless experiences

4、they enjoyed as consumers.Now it seems that every business relationship is impacted by the digitalization of sales.That includes the franchisor and franchisee relationship as well as relationships between your franchisees and their customers.This guide includes what you need to know about B2B eComme

5、rce for franchisors.It will help you understand the current eCommerce environment,how eCommerce can be a powerful tool in improving and enhancing the franchisee experience,the role it plays in a digital transformation,and four different eCommerce models franchisors are using to grow their business.Y

6、oull even find real-life examples of how successful franchisors are using the power of eCommerce to their advantage.Whether you have established eCommerce channels or are looking for ways to grow your business through digital transformation or enhance the franchisee experience,this guide has somethi