凯度消费者指数：2023Q3亚洲快速消费品市场脉搏报告（中译版）（23页）.pdf

1、MARKETS:China|Indonesia|South Korea|Malaysia|Philippines|Thailand|Taiwan|Vietnam|India|UAEData period:MAT Q3 2023Worldpanel by Kantar2Welcome to Asia PulseIn the third quarter of 2023,the Asia-Pacific region witnessed a continuation of the shifts in consumer behaviour and market dynamics that emerge

2、d in the preceding quarter.This came amid a backdrop of slower growth,marking a distinctive phase in the post-inflation landscape.Explore the latest Asia Pulse report to uncover the narratives of resilience,innovation,and adaptability that are shaping the trajectory of the FMCG industry in the APAC

3、region during this period of subdued growth.Delve into the essential trends and adaptive strategies that hold the potential to unlock fresh opportunities for brands.For further insights,or to explore collaborative opportunities,please reach out to us.Our team stands ready to assist you in building s

4、trategies for success within the evolving economic landscape.2Q3 2023|Summary Asia%Value Change FMCG MAT Q3 2023 vs.Year AgoAsiaNorth AsiaWest&South AsiaSoutheast AsiaTotalChinese MainlandTaiwanSouth KoreaIndia(Urban)UAEIndonesiaMalaysia(Peninsular)ThailandPhilippinesVietnam(Urban)Vietnam(Rural)FMCG

5、 TotalFoodBeveragesDairyHome CarePersonal CareGrowth -0.5%-0.5%5%O V E R V I E W3FMCG Growth in Asia:YOYAsia/MAT Q3 2023 Value Spend Growth vs YA4.15.85.80.56.21.21.42.52.5-3.27.2-1.0FMCGFoodBeveragesDairyHome CarePersonal CareO V E R V I E WQ3 2022Q3 20234FMCG Growth in Asia:YOYAsia/MAT Q3 2023 Val

6、ue Spend Growth vs YAFMCGFoodBeveragesDairyHome CarePersonal CareSoutheast AsiaNorth AsiaWest&South Asia4.83.42.03.23.62.72.93.2-0.43.33.23.64.57.2-0.12.40.614.414.411.06.117.116.33.95.66.40.17.70.8-0.50.31.5-4.26.7-3.5O V E R V I E W8.9Q3 2022Q3 20235FMCGAsia/MAT Q3 2023%Value Growth vs YAFMCG4.11.