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Rival IQ:2023年社交媒体非营利组织Top100报告(中译版)(22页).pdf

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1、NONPROFITS ON SOCIAL MEDIA2023TOP 100TOP 100 NONPROFITS ON SOCIAL MEDIA|APRIL 1,2022 TO MARCH 31,2023Top Nonprofits on SocialWe studied top nonprofits from Forbes Top 100 Charities list(along with a bunch of our teams favorites)to put together the ultimate guide to successful nonprofit marketing str

2、ategies on Instagram,Facebook,Twitter,and TikTok.From environmental nonprofits to animal rights orgs and everything in between,this report has national and international nonprofit social media marketing covered.Read on for the full rankings and everything that made top nonprofits tick on social this

3、 year.TOP 100 NONPROFITS ON SOCIAL MEDIA|APRIL 1,2022 TO MARCH 31,2023What Did We Analyze?DATA SET INCLUDES COMPRISINGIN BETWEEN THE MONTHS OF114M405k100POSTSENGAGEMENTSHANDLESAPRMAYJUNJULAUGSEPTOCTNOVDECJANFEBMAR20222023Top 10 Nonprofits on Social Media in 2023TOP 100 NONPROFITS ON SOCIAL MEDIA|APR

4、IL 1,2022 TO MARCH 31,2023The Top 10#1#10#2#3#4#5#8#8#7#6Announcing the best and the brightest nonprofits on social this year.From tear-jerking tales to photos and videos of activists in action and beyond,well dig into the top trends every nonprofit can use to increase engagement on Instagram,TikTok

5、,Facebook,and Twitter.?TOP 100 NONPROFITS ON SOCIAL MEDIA|APRIL 1,2022 TO MARCH 31,2023Bat Conservation InternationalYou might be wondering how such a niche nonprofit made it to the top of the charts,but Bat Conservation Internationals success on social speaks for itself.BCI managed a perfect mix of

6、 playful and informational across all four channels this year,and were especially engaging on Instagram and TikTok.BCI had a couple of posts go viral on Instagram and TikTok by plugging into trending sounds,or being just plain funny.The nonprofits success boils down to engaged followers and consiste

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本文主要研究了2022年4月1日至2023年3月31日期间,100个非营利组织在社交媒体上的表现。研究发现,这些非营利组织在Instagram、Facebook、Twitter和TikTok上的策略各不相同,但都取得了一定的成功。例如,Bat Conservation International通过在Instagram和TikTok上发布有趣的内容,获得了高度参与度;Planned Parenthood在Instagram和Twitter上发布有关女性健康的信息,引起了广泛关注;Innocence Project通过TikTok和Reels上的视频故事,提高了人们对刑事司法改革的意识。此外,文章还列出了一些非营利组织在社交媒体上的完整排名,以及它们在不同平台上的表现数据。
"揭秘2023年社交媒体上最成功的非营利组织!" "如何通过社交媒体策略让非营利组织脱颖而出?" 哪些组织赢得了观众的心?"
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