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Eurogroup Consulting:2026泰国养老地产研究报告:市场机遇、增长瓶颈与优化路径(中译版)(58页).pdf

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1、SENIOR LIVING IN THAILANDWhere the opportunity lies,what slows growth,and what must ExecutiveSummaryThailands senior living market is real,structurally supported,and selectively investable.2SENIOR LIVING IN THAILAND|WHERE THE OPPORTUNITY LIES,WHAT SLOWS GROWTH,AND WHAT MUST CHANGESENIOR LIVING IN TH

2、AILAND|WHERE THE OPPORTUNITY LIES,WHAT SLOWS GROWTH,AND WHAT MUST CHANGE3Thailand is on the verge of becoming the first Southeast Asian economy to confront a super-aged population without first achieving high-income status.By 2033 only seven years from now more than one in four Thais will be over th

3、e age of sixty.Thailand will compress in twelve years what Japan absorbed in twenty-six,and it will do so at roughly a quarter of Japans income per capita.This is not a slow-moving demographic curve.It is a structural inflection that has already begun to reshape capital allocation,healthcare plannin

4、g,real estate strategy and consumer demand.And yet the headline numbers 14.2 million seniors today,18.4 million by 2033 overstate the commercial opportunity.The investable senior living market in Thailand is not the demographic total.It is the affluent layer that can sustain private monthly fees,and

5、 that layer is narrow:the commercially monetisable cohort is roughly 2.5-3.5 million seniors,concentrated largely in the top 25-30%of Thai households.Sizing the market from demography downward inflates expectations and produces failed projects.Sizing it from affordability upward yields a smaller but

6、 very real category one that operators with the right model can defend.This white paper makes that distinction central.Across eight findings,the analysis argues that Thailands senior living opportunity is a care-operations story for a medically dependent population,not a real-estate or hospitality s

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1. **市场现状与机遇**:泰国老龄化加速,2033年60岁以上人口将达1840万(占25%),但可商业化市场仅约250-350万(占顶层25-30%家庭),因79%养老院月费低于3万泰铢。 2. **核心需求**:75%老人患慢性病,需医疗照护,医院集团因临床优势主导市场(如BDMS、THG),非纯地产或酒店模式。 3. **供应缺口**:全国仅944家 licensed 机构(1.73万张床位),曼谷占53%,中端养老(月费2-4万)和辅助生活几乎空白。 4. **可行模式**:三种可规模化模型——高端综合社区(如Aspen Tree)、医院连锁护理(如Jin)、居家照护平台(如Health at Home),EBITDA达15-25%。 5. **增长约束**:护工短缺(每百老人仅0.7名,澳洲为4.4名)及支付能力不足(需长期护理保险等政策支持)。
泰国养老市场有多大? 养老产业如何盈利? 谁能抢占养老商机?
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