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1、ESSENTIAL FACTSAbout the U.S.Video Game IndustryEntertainment Software AssociationForeword 5America Plays 6Player Attitudes&Behaviors 10Player Communities 22American Families Play Together 28Business of Games 34Methodology 41ESA Members 42ESA&Our Partners 43CONTENTSCONTENTS3ESA ESSENTIAL FACTS 20262
2、 Several years ago,the Entertainment Software Association adopted a new tagline:Everyone Plays.The expression was inspired,in part,by the results of our annual Essential Facts About the U.S.Video Game Industry report.Year after year,we see a growing number of Americans joining in on the fun of gamep
3、lay,shaking up stereotypes about who is and who can be a”gamer.”This years report is no different.Today,more than 212.3 million Americans play video games regularlythats more than two in three Americans who turn to video games to relax and unwind,connect with friends and family,or exercise their bra
4、ins in an effort to keep their minds sharp.Todays players are comprised of men and women at nearly equal rates.There are players from every generation,and the average player is now 37 years old.Kids still love to play games,of course,but more adults play than ever before.In fact,about one in three o
5、f the Silent Generation(80+)play their favorite video games every week.For many households,playing video games has become a regular and invaluable way to engage,upgrading passive screen time with memorable moments for adults and kids alike.Three-quarters of American parents play video games,and 81%o
6、f parent players say they play video games with their kids.Our 2026 report not only examines who plays,but also takes a closer look at why,how,and when Americans play,as well as with whom they are playing.There are more gameplay options than any other time in history,which players can access from mo