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Coldwell Banker Global Luxury:2026年全球高端住宅市场趋势报告(中译版)(79页).pdf

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1、2 COLDWELL BANKER GLOBAL LUXURY|THE TREND REPORT 20262026 Coldwell Banker.All Rights Reserved.Coldwell Banker and the Coldwell Banker logos are trademarks of Coldwell Banker Real Estate LLC.The Coldwell Banker System is comprised of company owned offices which are owned by a subsidiary of Anywhere A

2、dvisors LLC and franchised offices which are independently owned and operated.The Coldwell Banker System fully supports the principles of the Fair Housing Act and the Equal Opportunity Act.This report was compiled using the data platform of the Institute for Luxury Home Marketing.Data is deemed reli

3、able but not guaranteed for accuracy.The information contained herein has been compiled for informational purposes.The Coldwell Banker brand is not making any recommendations for action based on the data within this report.Readers are encouraged to engage with their appropriate legal,accounting,and

4、professional counsel before implementing any suggested actions.The Coldwell Banker brand,the Institute for Luxury Home Marketing,Altrata,JamesEdition,and McKinsey&Company have no liability for errors,omissions,or inadequacies in the information contained herein or for interpretations thereof and sha

5、ll not be held liable for any claims or losses that may rise from the implementation of the data in this report.The data is subject to change at any time.DisclaimerColdwell Banker Global Luxury program would like to acknowledge and thank contributions from the following:Warm Regards,Coldwell Banker

6、PremierWhere the Pros WorkMain:800.835.0811Serving clients in VA,WV,MD,DE,NC,PA,FL,&DCLearn more at PremierMCOLDWELL BANKER GLOBAL LUXURY|THE TREND REPORT 2026 35102656718463664Key ThemesTrend 1:The Stability EffectTrend 3:Resilient Wealth Havens 2.0Trend 6:Living Large Beyond the Price TagTrend 2:R

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1. **市场韧性**:2025年美国高端住宅销售增长2.9%,远超传统市场的1.7%;中位价稳步上涨(独栋+3%,联排+4%)。 2. **财富与地产关联**:2020-2025年,美国高净值人群(净资产≥500万美元)财富增长58.2%,地产投资同步增长59.9%;全球地产投资占比稳定(VHNW约22.9%,UHNW约7.2%)。 3. **新兴财富避风港**:传统市场(纽约、伦敦)外,亚特兰大、奥斯汀、迪拜、里斯本等“韧性市场”崛起,受税收、气候及移民政策驱动。 4. **代际转移**:未来十年全球38.3万亿美元财富将转移,其中美国占地产交易52%(2.4万亿美元),65.7%来自超高净值人群。 5. **需求变化**:独栋住宅偏好上升(销售增长3.7%),买家更关注“即住型”豪宅、可持续性及科技功能;58.3%的经纪人观察到“优质待翻新”房产需求增加。
豪宅市场新趋势? 财富如何转移? 哪些城市成新避风港?
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