《Stream Hatchet：2025年度游戏直播趋势报告（英文版）（46页）.pdf》由会员分享，可在线阅读，更多相关《Stream Hatchet：2025年度游戏直播趋势报告（英文版）（46页）.pdf（46页珍藏版）》请在三个皮匠报告上搜索。

1、2025 ON LIVE STREAMING UNWRAPPED2025 LIVE STREAMINGTRENDS REPORTEXECUTIVE SUMMARYABOUT STREAM HATCHETSYEARLY REPORTA NOTE FROM EDUARDMONTSERRAT(CEO)Stream Hatchets Yearly Report is a culmination of the biggesttrends,stories,and insights from the live streaming and gamingindustry in 2025.A quarterly

2、report is also distributed every 90days.Want to be among the first to hear about future reports?Subscribe to our newsletter today!Stream Hatchet works with a consortium of industry-leadinganalysts and business leaders to understand key trends relatedto the impact of live streaming audiences on gamin

3、g creators,esports,and the broader video games industry.“We hope you enjoy our 2025 video gamestreaming insights report.We haveanalyzed and identified key insights andtrends across the video game industry,including the rise of non-gaming livestreams,trends in the creator economy,and the strategy of

4、brands activating inlive streaming.”Our 2025 yearly report offers a detailed look into the state of thelive-streaming market,including streaming platforms,games,popular media,and creators.Key takeaways include:Live streaming viewership surged in 2025,up 6%from2024,generating 36.4B hours watched,near

5、ly matching2021s pandemic-era peak of 37.1B hours watched.However,growth was slower YoY compared to 2024.Twitchs market share dropped by 8.3%due to their mid-year viewbotting crackdown and competition from the otherTop 3 platforms.Kick,for example,grew 6.7%thanks inpart to multistreaming.First-Perso

6、n Shooters were the most popular gaminggenre with 4.6B hours watched,helped by esports successfrom Counter Strike and VALORANT,plus extraction shooterdemand for ARC Raiders and Escape from Tarkov.Non-Gaming content is slowly asserting itself on Twitch:Just Chatting and IRL streams grew by 25%and 19%