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1、Effective metro system investmentGetting on trackContactsDubaiMark HaddadPartner+971-4-436- Elias KaramPrincipal+971-4-436- Ruggero Moretto Principal+971-4-436- About the authorsMark Haddad is a partner with Strategy&Middle East,part of the PwC network.Based in Dubai,he is the leader of the urban mo

2、bility team in the Middle East within the industrial manufacturing and automotive practice.He specializes in all aspects of surface transport and the future of mobility,focusing on policy setting,strategic and financial planning,operating model design,and restructuring and turnaround.Elias Karam is

3、a principal with Strategy&Middle East.Based in Dubai,he is a member of the urban mobility team in the Middle East within the industrial manufacturing and automotive practice.He specializes in urban mobility and smart cities.He has experience in city mobility strategies,setting up transport-related c

4、ompanies,designing governance and operating models of transport entities,and running the implementation of large-scale transport projects.Ruggero Moretto is a principal with Strategy&Middle East.Based in Dubai,he is a member of the urban mobility team in the Middle East within the industrial manufac

5、turing and automotive practice.He specializes in urban transport,focusing on strategic and financial planning,infrastructure development,and operationalization.Strategy&|Effective metro system investment1The case for public transportation in the cities of the Middle East is intensifying in response

6、to population growth,ambitious economic growth goals,new expectations for commute times,and plans to improve quality of life.At the heart of urban public transportation is a metro system,a challenging project to undertake given the lengthy development time and cost,with lagging economic returns.Howe