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1、 Ipsos Happiness Index 2026IPSOS HAPPINESS IPSOS HAPPINESS REPORT 2026REPORT 2026A 29-Country Global Advisor SurveyMarch 20262 Ipsos Happiness Index 2026What to knowPeople are happier than last yearIn 25 of the 29 countries surveyed people are happier than they were 12 months ago.Only three countrie

2、s say they are less happy this year than in 2025.On average across 29 countries,74%say they are happy,with 18%saying they are very happy.Twenty-seven per cent are not happy,with 5%not happy at all.Feeling appreciated and family the biggest drivers of happinessPeople who feel happy say feeling apprec

3、iated(37%)and their relationship with their family and children(36%)have the biggest impact on their happiness.While personal relationships have the biggest effect on happiness,it is external factors that drive unhappiness.My financial situation is seen the number one cause of what makes people unha

4、ppy(57%).This is the case for 28 of the 29 countries surveyed.Struggling economies having less of an impact on happinessThis year people less likely to see their countrys economy as a source of unhappiness than in 2025 in all but four of the surveyed countries.In our What Worries the World survey we

5、 see more people think their countrys economy is stronger now than last year,suggesting that the slightly improved conditions could explain the rise in happiness this year.Ipsos Happiness Index 2026318%43%24%24%23%21%24%28%20%18%14%15%17%26%9%11%9%17%16%11%24%10%33%17%15%8%10%14%4%6%56%43%60%59%60%6

6、0%57%52%58%59%63%62%58%49%65%63%65%57%58%62%49%62%39%55%57%62%53%45%53%48%22%14%14%15%16%18%17%15%18%20%20%21%21%20%22%20%23%23%21%23%22%22%23%24%24%25%26%28%35%34%5%1%2%2%1%1%2%5%5%2%3%3%3%5%3%5%3%4%6%4%5%5%5%4%4%6%11%13%8%11%29-Country AverageIndonesiaNetherlandsMexicoColombiaMalaysiaThailandBrazi