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世邦魏理仕:2026年澳大利亚酒店市场研究报告:行业概览与未来展望(英文版)(74页).pdf

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1、REPORTOverview and OutlookCBRE RESEARCHMARCH 20262026Hotels AustraliaInnovative Investment2CBRE RESEARCH 2026 CBRE,INC.Innovative InvestmentHotels Australia|Outlook and OverviewSource:ABS and CBRE ResearchFIGURE 1:Short-term overseas arrivals vs.Australian departures2025 marked a turning point for t

2、he Australian hotel marketOperating performance and capital markets moved back into alignment,with transaction volumes reaching a record$2.7 billion,supported by a series of transactions exceeding$100 million.Demand momentum strengthened International recovery progressed,domestic travel held firm an

3、d corporate and MICE demand accelerated.Performance gains in all major marketsRevPAR growth was a standout,with at least 8%annual growth recorded across most major markets,led by Sydney and Brisbane,with Perth remained a consistent outperformer.Despite ongoing supply pressures Melbourne recorded 7%g

4、rowth.International spend reached record highsExpanded air capacity and longer stays lifted inbound expenditure to record levels.Events amplified performanceA diverse calendar of sporting,cultural and business events delivered measurable occupancy and rate uplift across key markets.Supply constraint

5、s are structural Elevated construction costs,labour shortages and financing conditions are limiting new supply beyond the current delivery pipeline,supporting performance gains and asset values.The outlook:Fundamentals remain positiveConstrained supply and strengthening operating performance positio

6、n the sector for sustained income growth and renewed capital deployment in 2026.Turning Point to Trajectory 8.9MTrips by international tourists to Australia 6.7%RevPAR growth5,140+New room supply(2026-2028)$2.7BHotel Sales8%8%1%2%3%4%5%6%7%8%9%02468101214Short-term Australian resident departuresShor

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1. **市场转折点**:2025年澳大利亚酒店市场迎来转折,交易额创纪录达27亿澳元,RevPAR增长8.9%(全国平均),悉尼、布里斯班表现突出。 2. **需求强劲**:国际游客达890万人次(恢复至2019年94%),中国支出123亿澳元(最高);国内过夜 trips 增2%,但支出降5%。 3. **供应受限**:结构性供应不足,2025年新增房间仅2,034间(较2023年降46%),2026-2028年预计新增5,140间,成本上涨25-47%。 4. **投资活跃**:海外资本占比升至78%(2024年仅27%),平均交易价79万澳元,初始收益率5.6%。 5. **城市表现**:悉尼RevPAR全国最高(279澳元),珀斯RevPAR增长14%;布里斯班ADR增长9%,领先全国。
**酒店投资前景?** **澳洲旅游复苏如何?** **供应短缺影响?**
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