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GlobalPETS:2026年全球宠物行业洞察报告(2月刊)(中译版)(84页).pdf

上传人: 1****1 编号:1124667 2026-02-22 84页 9.41MB

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1、THE GO-TO PUBLICATION FOR PET INDUSTRY PROFESSIONALS SINCE 1988FEB 2026COVER STORYINNOVATION IN HYGIENESanicats award-winning Essential Oils cat litter is leading the way in natural and effective odor controlEYES ON THE PRICE Counting the cost of a decade of petflationREGIONAL UPDATES Turkey,North A

2、frica and the Middle EastCRUNCH TIME The economic and legislative necessity of PET TREATS:DRY&COOK&BAKE SOLUTIONSBAKEHEALTHIER TREATS HAPPIER PETS New All-in-One technology:Dehydrating,cooking and baking by forced convection Acceleration of Innovation:Allows to develop new foods and treats for pets

3、Great Versatility:Possibility to dry&cook&bake any type of product and format Process Optimization:Continuous system,with superior performance and lower energy consumption Full Connectivity 5.0:Full control of the processINSIDE THIS ISSUEAnd more:GlobalPETS 2026 Trends Report 14Industry interview:Fa

4、waz Alenzi,Petzone 31What can an analysis of pet industry patents tell us?51Functional ingredients for brain health 57Vegan pets:what does the evidence say?60The challenges of sourcing omega-3s 63Drawing the lines How to ensure your business is ready for the advent of the EUs fast-approaching anti-g

5、reenwashing legislation.Winds of change What are the factors affecting shifts in the pet retail landscape across the UAE and Saudi Arabia?783517Waking up to wellness A survey across six countries reveals how and why consumers are spending on nutritional supplements for their pets.28Feline confident

6、How luxury items and high-quality accessories for cats are successfully fighting for their corner of the market.Report from Istanbul AI,TikTok Shop and the next steps in sustainability discover the hot topics on the agenda at this years GlobalPETS Forum.67PETS INTERNATIONAL|FEBRUARY 2026Intermedium

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1. **市场饱和与消费者行为**:消费者平均加入19个忠诚度计划,但仅与不到一半互动,需通过情感连接和店内体验提升忠诚度。 2. **可持续发展与法规**:58%消费者倾向可持续产品,但需警惕“漂绿”;欧盟2026年将实施“反漂绿”法规,要求企业提供可验证的环境声明。 3. **区域市场差异**:中东(如阿联酋、沙特)宠物市场增长,消费者偏好入门级高端品牌;土耳其宠物支出增加,订阅服务潜力大。 4. **技术创新与可持续实践**:企业通过替代蛋白(如培养肉)、副产品利用(如柑橘加工废料)及可回收包装(如100%可回收袋)减少碳足迹。 5. **行业分化与投资回报**:领先企业已超越合规,设定减排目标(如英国宠物食品行业2030年减排50%);可持续投资回报显著,如Alltech通过节能项目26%减排,投资回收期2-3.5年。
忠诚计划如何提升? 可持续产品如何选? 中东市场有何机遇?
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