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ReturnLogic:2022假日购物季退货10个处理技巧(英文版)(14页).pdf

上传人: Kell****reet 编号:111028 2022-12-28 14页 3.70MB

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1、 To Help You Prepare for the Black Friday-Cyber Monday Returns Rush 10 Tips42%3%Starting with BFCM(Black Friday Cyber Monday),the holiday season is fast approaching.With the holidays come new shoppers exploring your store for the first time and repeat customers buying more.Whats not to love?With the

2、 rush of new sales and new shoppers comes a lingering wave the wave of returns.However,returns dont have to be a bad thing.In fact,they can be the biggest reason you thrive during the holiday season if youre prepared.Which is why weve put together 10 tips to help you stay above water during the retu

3、rns rush and 2022 holiday season.Enjoy!If youre not prepared,returns can turn holiday cheer into holiday woes.Luckily,were here with some best practices to make sure youre set up for success this holiday season!By the Numbers During the holidays,online purchases are returned at double the rate of in

4、-store purchases.All in all,about 1 out of every 8 sales ends up as a return during the holidays.Only 10%of those returns make it back on the shelves.Not to mention,returns are expensive.Factoring in labor,transportation,warehouse costs,etc,the costs of returns are projected to go up 7-10%this holid

5、ay season.Put another way,on average,returns cost retailers 2/3 of the original price of the product.Before we dive into tips to help you thrive during the holidays,lets talk about why preparing your post-purchase systems and ecommerce operations matters.of Holiday ReturnsThat Are RestockedNOT RESTO

6、CKEDRESTOCKED2/3 of costs are lost on each product returned90%10%Return Policies arent something you set and forget.They should be dynamic and shaped based off feedback from your team and from your shoppers.Tip 1For the Holidays in particular,shoppers need time.Shoppers could be out of town,they cou

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标记中的内容揭示了假日购物季中返回商品的重要性和挑战。文章指出,在黑色星期五和网络星期一期间,在线购物的退货率是实体店的两倍,大约每8笔销售中有1笔最终会被退货,仅有10%的退货商品能重新上架。退货成本高昂,包括劳动、运输、仓储等费用,预计这个假日季节将增加7-10%。文章提供了10个关键提示来帮助零售商应对退货高峰,包括制定灵活的退货政策、优化网站退货政策、根据退货数据优化广告活动、确保库存准备充分、培训团队处理退货、自动化退货流程、确保仓库和运营团队了解处理退货的方法、计划退货反馈的审查,并处理退货产生的浪费。这些策略旨在减少退货带来的负面影响,提高客户满意度和忠诚度,同时保持假日销售的热情和快乐。
"如何应对黑色星期五至网络星期一的退货高峰?" "退货成本上升,如何优化电商运营策略?" "如何利用退货数据提升销售和客户满意度?"
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